1. Principles
   1. Presentation is about communications
      1. manage the attention
      2. manage the emotions
         1. emotional trigger
   2. Storytelling as a basis
      1. history
         1. drama
         2. hero and conflict
         3. problem and solution
         4. can be repeated - to form the behavior patterns
2. Planning
   1. ideas on paper
   2. identify the main goal
      1. a compromise: what you want to say and what your audience wants to hear
   3. Clear structure
      1. For new feature
         1. Intro, about Team, goals, competitors, references, problem and solutions, demonstration
3. Slides: Stylistics
   1. readability
      1. use "5-5-5" pattern
      2. use appropriate font
      3. think about contrast
   2. simplicity
      1. do not overload the slide
         1. one slide- one idea
         2. difficult explanation: split by slides
   3. visibility
      1. evident from the first slide
   4. dynamics
      1. no monotony
      2. change the rhythm
         1. contrast, background
      3. use text, animation, illustration, infographic, images
         1. be careful
      4. find right balance
   5. context
      1. support decisions with numbers and research
      2. links
4. tools
   1. classic
      1. Keynote/PowerPoint
      2. Prezi
         1. https://prezi.com
      3. Slides
         1. https://slides.com
   2. as designer
      1. Figma
         1. https://www.figma.com
      2. invision
         1. https://www.invisionapp.com
   3. as developer
      1. presentation as code
         1. Asciidoctor Reveal.js
            1. https://asciidoctor.org/docs/asciidoctor-revealjs/
         2. https://habr.com/ru/post/456032/
5. For Speakers
   1. Some notes: how to be good speaker
      1. https://www.xmind.net/m/qJ7Z/