1. Survey (Internal)
   1. Needs
      1. Costs of living
         1. Monthly
         2. Yearly
         3. Cashflow
         4. Baseline/medium/abundant
         5. As individuals
         6. As a household
   2. Timescales
      1. Years 1-3
      2. Long term
      3. Retirement
   3. Desires
      1. Values
      2. What work do we most enjoy/want to do?
      3. Passionate about?
      4. Priorities
   4. Integrated
      1. Goals
      2. Personal growth
      3. Professional development
      4. Community benefit/ Ecosocial goals
   5. Limiting factors
      1. How to overcome?
      2. Skills
      3. Knowledge
      4. Inputs
         1. Time
         2. Energy
   6. SWOT Analysis
      1. Strengths
      2. Weaknesses
2. Survey (External)
   1. Community Needs/'Market'
      1. Who?
      2. What are their needs & desires?
      3. What can they give in exchange?
      4. What do they want or have to pay?
      5. How suits them?
      6. What is the level of demand?
   2. SWOT Analysis
      1. Opportunities
      2. Threats
   3. Research
      1. Who is doing similar?
      2. Inspiration?
   4. PESTLE Analysis
      1. Political
      2. Economic
      3. Social
      4. Technological
      5. Legal
      6. Environmental