1. How Products Benefit You
   1. Products Help You ...
   2. > Charge What You're Worth
   3. > Hand Off Less Enjoyable Services
   4. > Offload High Maintenance Clients
   5. > Hand-Pick The People You Work For
   6. > Build A Mailing List
   7. > Build More Leverage Into Your Business
   8. > Experience Massive Paydays Teaching Process To Others
2. What Types of Products You Can Create
   1. Hands-Off Information Products
      1. PDFs
      2. Audios
      3. Videos
      4. Mini-Software
      5. Templates and Files
   2. Service Related Products
      1. Packages as Products
      2. Consultations as Products
      3. Hybrid Products
      4. Interview Products
3. The Product Creation Process
   1. Ideas
   2. Prioritization
   3. Outlining
   4. Creation
   5. Selling